Stay top of mind with every client & every referral they’ll ever send you.

Most agencies sell you services à la carte and bill you for their time. We sell you one outcome: a weekly newsletter that lands, sounds like you, and converts past clients into present ones. We own the whole stack required to deliver it.

It isn’t. The people who say email is dead usually mean their own newsletter is dead, which is a different problem. Email reaches the inbox directly. No algorithm decides who sees it. No follower decay. No platform deciding to change the rules next quarter. For a law firm, one returning client matter pays for years of newsletters, so the bar for “works” is much lower than for a brand chasing volume. When firms tell us email doesn’t work, it is almost always one of three things: the list is stale, they send too rarely to stay top of mind, or the copy reads like a corporate memo. None of those are problems with the channel. They are problems we fix.

Per-newsletter attorney sign-off is not required. Newsletter content is general legal information drawn from publicly available sources: we are not publishing legal advice and we are not advertising specific services. From month two onward we ask for one editorial review per month, usually a quick scan of the upcoming batch. You can request more involvement, but most firms find they don’t need it.

Not on our watch. Authentication, warm-up, list hygiene, and continuous reputation monitoring are part of the base package, not upsells. If a deliverability issue emerges, we triage it before your next send.

Newsletters never reference specific matters, client names, or case details. Content is general legal information drawn from your firm’s own published blog or freely-available public sources, repackaged in your voice. We work under a written NDA and never have access to your case management software.

The infrastructure is yours. The domain authentication, the templates, the list: all of it stays on your side. We don’t lock anything to our seat. Most clients don’t leave, but if you do, you keep the asset.

The floor is 2,000 subscribers. Below that the deliverability math (warming, open rates, lead flow) doesn’t hold. Most firms we talk to are well above that. A note worth sharing: most firms guess their list is smaller than it actually is. Pull a full export from your CRM (Clio, MyCase, Lawmatics, or even a spreadsheet) and count every contact you’ve ever worked with or corresponded with. Firms that thought they had 1,000 often find five or six thousand in there. If you’re close to the line, we’ll look at it together on the call.

No hard minimum. We do recommend three months, as domain warming alone fills most of month one and the compounding effect of consistent sends doesn’t show up in week two. If you need to leave, 30 days’ notice gives us time to do a clean handover. Need out immediately? We still transfer everything you own. You never lose the infrastructure by leaving.

Yes. It’s your firm and your audience. If there’s urgent news (a case outcome you want to share, a community event, a time-sensitive announcement), request a one-off send and we handle it. The weekly cadence is the default; it isn’t a ceiling.

Yes, as add-ons. Additional languages and distinct practice-area newsletters are available. Each has its own pricing; we’ll walk through what makes sense for your list on the call.